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Torte de Lini Dota 2 Hero Builds Project celebrates 10 years, 3.4 billion impressions

When you started trying a new Dota 2 hero, chances are, a Torte de Lini in-game guide was there to help you.

10 years, over 3.4 billion views, and more than 525 million subscriptions later, Michael Yossef “Torte de Lini” Cohen-Palacios continues to be one of the most prolific guide makers in Dota 2.

The numbers, simply put, are staggering. Each day, 90 percent of matches feature a Torte de Lini guide — averaging two million views daily. These guides include helpful information such as suggesting which skills to level first, recommended items, and concise tooltips for further explanation.

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Torte de Lini’s Dota 2 guides take effort to maintain

The guides are updated several times a year — 7,200 updates, to be exact, with over 250,000 rewrites for in-game tooltips. It’s a staggering amount of work that continues to be a relevant source of information for any player, new or experienced.

Michael “Torte de Lini” Cohen is a French-Canadian esports and gaming veteran with over 13 years of start-up and business experience, and has completed three company acquisitions. Since 2013, he’s been providing in-game Dota 2 player guides for the competitive community based on analytical data and play-testing.

For more information on Torte de Lini, read his full story on his blog, TorteDeLini.com, or follow him via Twitter at @TorteDeLini.